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Goals from key words

Goals from key words

Does your website still use the keywords meta tag?

<meta name="keywords" content="Widgets,Widget Services" />

If this contains page-specific words and phrases, it could be quick source of Goal data for identifying visitor areas of interest.

// Listen for load event, or run whenever you want to add current page keywords. window.addEventListener('load', () => { // Get the <meta> tag from the header, if it exists. let kwElem = document.head.querySelector('meta[name="keywords"]'); if (kwElem) { // Split by comma and add a Goal for each. kwElem.content.split(',').map(kw => kw.trim()).filter(kw => kw).forEach(kw => { // Add 1 for each time the keyword is encountered. // You could add a prefix, e.g. 'KEYWORD_', to distinguish from other Goals. window.send2crm?.analytics?.setGoal(kw.replaceAll(' ', '_'), 1); }); } });

 

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